Clear A/B testing
Create variants, set goals, and discover what truly moves conversion — with results readable for the whole team.
Feature catalog
Ttoolab features
Discover Ttoolab capabilities and how they help your team test, measure, and collect feedback with performance and simplicity.
- Lightweight snippet for fast pages
- Global delivery at the edge
- GA4, GTM, and BigQuery integration
Why teams choose Ttoolab
Experimentation, feedback, and data — without turning every hypothesis into a technical project.
On-site CES feedback
Measure perceived effort at the right moment and combine qualitative perception with performance data.
Visual editor
Change copy, layout, and elements without deploys — ideal for growth, product, and agencies.
A/B tests and experimentation
Hypotheses, variants, goals, and results — from draft to winner.
Modular A/B test
Compare variants with traffic allocation, primary goals, and clear uplift reading.
Split URL test
Evaluate full page or funnel versions with distinct URLs.
Traffic allocation
Define how much traffic enters the experiment and how it splits across variants.
Goals and events
Track page views, clicks, custom events, and business-relevant conversions.
Results dashboard
See volume, conversion, and performance by variant in one place.
Publish safely
Publish, pause, and end experiments without waiting on deploys or dev queues.
CES surveys and feedback
Understand perceived effort and turn feedback into action.
On-site CES surveys
Collect Customer Effort Score with a lightweight, non-intrusive widget.
Smart triggers
Show surveys on page load, after delay, or when an event fires.
Customizable widget
Adjust colors, copy, position, and survey completion flow.
Score insights
Analyze CES distribution, open responses, and trends by page or journey.
Targeting and segmentation
Show the right experience to the right person at the right time.
URL targeting
Contains, exact, regex, or starts with — control where experiments run.
Device and platform
Segment by desktop, mobile, and device rules relevant to the test.
UTM and referrer
Target campaigns, paid media, and traffic sources with precision.
Event segmentation
Trigger tests or surveys when specific behaviors occur.
Scheduling
Schedule experiment start and end according to your operations.
Mutual exclusion
Avoid experiment conflicts with configurable exclusion groups.
Visual editor
Optimize content, layout, and journey without code — or go further with JS/CSS.
Point-and-click editor
Select page elements and create variants visually with live preview.
Text and styles
Change copy, colors, sizes, and visual emphasis in a few clicks.
Hide and move elements
Remove distractions or reorganize the page visual hierarchy.
JavaScript and CSS
For advanced teams: customize variants with code when you need more.
Responsive preview
Validate variants across screen sizes before publishing.
Performance, delivery, and stability
Fast, invisible experiments — strong engineering behind the scenes.
Edge delivery
Global infrastructure to serve tests close to the visitor.
Lightweight snippet
Lean SDK designed not to compromise site performance.
Consistent assignment
Keep visitors on the same variant across sessions when configured.
Invisible to visitors
Stable, fast experience without perceptible navigation friction.
Integrations and analytics
Connect experiments to the data stack your team already uses.
Google Analytics 4
Evaluate tests and events directly in GA4 with guided setup.
Google Tag Manager and dataLayer
Integrate tags, events, and data layers without manual rework.
BigQuery
Send experiment data to warehouse-scale analysis.
Custom events
Measure conversions and behaviors specific to your product.
SDK and tracking
Single snippet for bootstrap, assignment, and event delivery.
Operations, teams, and scale
Organize projects, permissions, and growth — including for agencies.
Multi-project
Separate sites, brands, or clients into independent projects.
Team and roles
Invite members and control who creates, publishes, and analyzes.
Agency workspace
Centralize clients in one account and operate everything from one dashboard.
Clear plans and limits
Know exactly what each plan includes — experiments, CES, and integrations.
Start now and create your first experiment in minutes.
A/B tests, CES, and integrations — with the simplicity your team needs and the performance your site demands.